Sports City coffee table book
I was tasked with the design a large format coffee table book for Dubai Sports City. A $4 billion, 50,000,000 square feet mixed-use development that was in the process of being constructed in Dubai. How does one design a book about a massive construction development that does not yet exist? A bit of a tough call seen as it was still under construction and consisted of sand pits and raw concrete. But with a few stock shots, a sprinkling of architectural renderings, and a great photoshoot of the key players in the company by my camera buddy Bahr Karim – it all came together nicely in the end and was well received by the client.
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