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Visual Identity

Visual Identity

Once the Brand Identity is perfected and is seamlessly crafted, only then it is time to start the graphic design process – the physical manifestation of the Brand Identity work.

The prime identifier for all brands is the logotype – The logo encapsulates the brand’s visual identity. We love to design logotypes, but a logo is not a brand – it is just one part of the overall visual identity that makes up the brand. The other elements of the Visual Identity – colours, typefaces, photography, tone of voice, graphics (look & feel) are also hugely important, all of these elements will come together to produce a physical expression of your core idea. Your Brand.

Once this visual language is defined and encapsulated in a brand guide; it can be taken across absolutely all the graphic design that will be consistently applied to your website design and all your marketing collateral and communications.

At Frank Brands we specialise in developing a cutting edge, stylish, relevant visual identity for companies just like yours – but at a more realistic price than the agencies. If you’re a business owner or CEO who has a first rate service or product but are frustrated by your audience seeing a third rate business image; let’s set up a meeting and together we can discuss developing your company brand and website to better reflect just how good you are.

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Let’s keep in touch.

We’ll be infrequently sharing more branding and design tips for business’ like yours – to help you become even more successful. Frank is honest respects your privacy.
We will never ever share your details. Period.

Sharing is caring. If you like Frank’s downloads, tell others about us!

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DISCOVER, ANALYSE, EVOLVE
YES I WANT TO GRAB
A FREE WEB AUDIT!

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Let’s keep in touch.

We’ll be infrequently sharing more branding and design tips for business’ like yours – to help you become even more successful. Frank is honest respects your privacy.
We will never ever share your details. Period.

Sharing is caring. If you like Frank’s downloads, tell others about us!